The over-riding mood driving the trends for autumn/winter 2008-09 is one of strength as the world moves away from a fascination with the cult of celebrity airhead, into something more cerebral and purposeful. It’s about wanting a return to structure within our lives, a revision of the moral ground and the very integrity of society. In keeping with the new zeitgeist we are seeing a revised interest in the awe-inspiring innovative architectural achievements of the 20th century skyscraper era and their impact on the urban landscape, along with a return to the measured design principles of the 30s and 40s. The philosophical writings of the great 20th century thinker Ayn Rand also look set to become an inspiration, with the film adaptation of ‘Atlas Shrugged’ due to be released next year. We can expect to see the season’s fashion emphasis change to a more linear structured silhouette and a future forward interpretation of what we have known before.
COLOUR | A new dawn is breaking with this palette of clean sky blues offset with urban greys and the palest buttermilk yellow. A softened level of colour that adds a subtle neutrality to the strength of our Metropolis mood.
BUZZWORDS | elegant, precision, futuristic, linear, cityscape