Bravehearted: MOOD + COLOUR
A clash of civilizations and a deep sense of history inspire our first trend as we look into the past and in particular the dark brooding era that spanned the Crusaders and the Knights Templar through to the Tudors. The season’s new heroes and heroines exemplify strength and bravery – think Joan of Arc, Richard the Lionheart and Elizabeth I. It is a trend already impacting on mainstream culture with the upcoming release of the movie ‘The Other Boleyn Girl’ in October and the successful syndication of Showtime’s ‘The Tudors’. This is a mood all about protection and strength – in particular that of the strong woman and strong armoured silhouettes, inspiring us to be bravehearted in the face of an uncertain future. The roots of the trend may be embedded in the past, but the reality is very much of today – a trend for urban hard-edged crusaders, full of new blood and 21st century progressive idealism.
COLOUR | The muted shades of armour and the dark wing of the raven inspire this colour palette of moody greys and black. Think of steely metallics, the lustre of pewter and the warm brown of war-worn leathers for a feeling of protection and strength.
BUZZWORDS | young, hard-edged, historic, urban, armoured
